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Engagement Rate Formula
2019610 min
Documentary
Released
Nov 12, 2019
Country
Spain
Director
Adrian Melis
Productions
Adn Art SpaceS.L
Engagement Rate Formula is a video in which Melis proposes a serial production of social media 'Like' icons made out of plaster material. Once the 500 Likes have been reached, they are packed in boxes to be sent by post to the Moira refugee camp on the island of Lesbos, Greece.